WHO'S DOING
YOUR JOB

In an interview with Sports Illustrated, Brian Billick, former head coach of the Baltimore Ravens, once said:

The same problem is widespread in the world of business. Too often, leaders have their heads down monitoring and thinking about the minute details of their team members' responsibilities.

Leaders see promotions as added responsibilities, not a fundamental shift in their role and priorities.

As a result, they're not thinking broadly about the future of the business. They're spending little time analyzing changing customer needs and the competitive environment.

Too little time is dedicated to developing the talent need to meet the future needs of the business. But what about driving change and crating the culture necessary to support the key strategic plans?

Leaders are getting shortchanged.

Challenge your leaders to put down the details of the day, to raise their heads and look around. Make it OK for them to clear their calendar of useless meetings and spend time thinking deeply about the future.

Push your leaders to truly leverage their teams. Reshuffle their priorities. Demand innovative thinking.

It's the only road to victory.